Forecasts

Annual Reports

Every December, year after year, we write a new global trend report.

Our annual report has become a tradition that professionals from every field look forward to. We put a great deal of work into making it new, making it inspiring, and making it a tool for planning and for understanding the trends taking shape in the world in the year ahead.

Terms such as “Minimal Consumption”, “The Nomad Consumer” and “The Future of Re-Owning” were first written in these reports, and have gone on to become common language for describing the shifting processes and trends of the business world.

Want the full reports?

We invite you to read the full forecast reports from previous years and to take part in our upcoming events.

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.