Books
The Method for Forecasting Trends in a Disrupted Reality
Knowing Where the World Is Heading—Before Anyone Else
Amid technological disruption, you can still see far ahead.
It takes just one method to show you how to do it yourself.
A MANUAL FOR DISRUPTION
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The Method for Forecasting Trends in a Disrupted Reality — by Adi Yoffe.
In the Press
An orderly methodological guide in accessible and fluid writing for the way in which people, companies and organizations can get along in today's reality
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In her new book, Adi Yoffe has taken on a particularly complex task: predict trends and tendencies in an evolving world
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“Yoffe, a pioneer in the field of trend forecasting in Israel, is currently publishing her book ‘Next’, in which she describes the forecasting process, and offers a method for observing contemporary phenomena, in order to deduce through them what the next thing will be.”
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