Annual Predictions
By the end of every year, we publish a new global trend report. Our annual report has become a tradition, awaited by professionals from a variety of industries. We are publishing it to inspire and provide tools for understanding the evolving trends around the world in the coming year, and planning accordingly.
Over the years, themes such as “Minimal Consumption”, “The Nomad Consumer” and “Future of re-Owning” originated in these reports. These phrases are frequently used in order to describe changing processes and trends.
We invite you to view the full reports from previous years, do a reality check, and take part in our upcoming events.
Report 2023
How does the strengthening of the right-wing affect consumers? The trend forecast for 2023 deals with a new kind of activism The strengthening of right-wing
Report 2022
Report 2022 Do we have a future? Our annual trend report for 2022 focuses on the search for Utopia. How we stopped planning ahead and
Report 2021
This report presents the main trends for the second year of Covid-19: It describes a trend of decentralization for the benefit of consumer empowerment in
Maps of corona trends
This trend map was written with the outbreak of the Pandemic in March 2020, and it describes the important Mega-Trends that will affect us within
2020 Report
The forecast of The future of Re-Owning This forecast, written several months before the Spread of Covid-19, describes a process in which people will want
2019 Report
The forecast for The Future of Synthesis This forecast describes a growing process of hybrid uses: combining technologies with human response or integrated use of
Report 2023
How does the strengthening of the right-wing affect consumers? The trend forecast for 2023 deals with a new kind of activism The strengthening of right-wing
Report 2022
Report 2022 Do we have a future? Our annual trend report for 2022 focuses on the search for Utopia. How we stopped planning ahead and
Report 2021
This report presents the main trends for the second year of Covid-19: It describes a trend of decentralization for the benefit of consumer empowerment in
Maps of corona trends
This trend map was written with the outbreak of the Pandemic in March 2020, and it describes the important Mega-Trends that will affect us within
2020 Report
The forecast of The future of Re-Owning This forecast, written several months before the Spread of Covid-19, describes a process in which people will want
2019 Report
The forecast for The Future of Synthesis This forecast describes a growing process of hybrid uses: combining technologies with human response or integrated use of